AI-Generated Images Can Exploit How Your Mind Works − Here’s Why They Fool You and How to Spot Them

A beautiful kitchen to scroll past – but check out the clock.
A beautiful kitchen to scroll past – but check out the clock.
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A beautiful kitchen to scroll past – but check out the clock.
A beautiful kitchen to scroll past – but check out the clock.
AI-Generated Images Can Exploit How Your Mind Works − Here’s Why They Fool You and How to Spot Them
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I’m more of a scroller than a poster on social media. Like many people, I wind down at the end of the day with a scroll binge, taking in videos of Italian grandmothers making pasta or baby pygmy hippos frolicking.

For a while, my feed was filled with immaculately designed tiny homes, fueling my desire for a minimalist paradise. Then, I started seeing AI-generated images; many contained obvious errors such as staircases to nowhere or sinks within sinks. Yet, commenters rarely pointed them out, instead admiring the aesthetic.

These images were clearly AI-generated and didn’t depict reality. Did people just not notice? Not care?

As a cognitive psychologist, I’d guess “yes” and “yes.” My expertise is in how people process and use visual information. I primarily investigate how people look for objects and information visually, from the mundane searches of daily life, such as trying to find a dropped earring, to more critical searches, like those conducted by radiologists or search-and-rescue teams.

With my understanding of how people process images and notice − or don’t notice − detail, it’s not surprising to me that people aren’t tuning in to the fact that many images are AI-generated.

Beating the machine

While AI gets better at detecting AI, humans need tools to do the same. Here’s how:

  1. Trust your gut. If something feels off, it probably is. Your brain expertly recognizes objects and faces, even under varying conditions. Perhaps you’ve experienced what psychologists call the uncanny valley and felt unease with certain humanoid faces. This experience shows people can detect anomalies, even when they can’t fully explain what’s wrong.
  2. Scan for clues. AI struggles with certain elements: hands, text, reflections, lighting inconsistencies and unnatural textures. If an image seems suspicious, take a closer look.
  3. Think critically. Sometimes, AI generates photorealistic images with impossible scenarios. If you see a political figure casually surprising baristas or a celebrity eating concrete, ask yourself: Does this make sense? If not, it’s probably fake.
  4. Check the source. Is the poster a real person? Reverse image search can help trace a picture’s origin. If the metadata is missing, it might be generated by AI.

AI-generated images are becoming harder to spot. During scrolling, the brain processes visuals quickly, not critically, making it easy to miss details that reveal a fake. As technology advances, slow down, look closer and think critically.

Read the entire article on The Conversation.

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